Dayanne Chinchin is a one-of-a-kind Nigerian snack, known for its crispy, sweet, and addictive qualities. Our design goal was to create a pouch that not only protects the product’s freshness but also entices consumers with its vibrant and captivating aesthetics.
Design Concept
- Color Palette: purple, white, red
- Warm and Inviting: The pouch features a warm and inviting color scheme, using shades of golden yellow, purple, and hot red. These colors evoke the idea of freshly baked treats and natural ingredients.
- Pops of Color: Subtle accents of red and purple add visual interest and highlight key elements of the design.
Imagery:
- Appetizing Photography: We used high-quality, mouth-watering imagery of the Dayanne Chinchin product, carefully placed front and center on the pouch. This visual immediately conveys the deliciousness of the snack.
- Natural Elements: Subtle illustrations of the finished product (chinchin) is integrated into the design, emphasizing the wholesome nature of the snack.
Typography:
- Branding: The Dayanne Chinchin logo is prominently displayed at the top of the pouch, ensuring strong brand recognition.
- Font Choice: We chose a friendly and legible font for the product name, creating a welcoming feel. The product description uses a clean, modern font for easy readability.
Layout:
- Clear Hierarchy: The pouch’s design maintains a clear hierarchy, guiding the eye from the logo at the top to the product imagery, and down to the key information about the snack.
Finishing Touches:
- Matte Finish: A matte finish has been applied to give the pouch a premium, tactile feel.
- Resealable Zipper: The pouch features a resealable zipper to maintain the freshness of the product for longer.
Overall Impact
The Dayanne Chinchin stand-up pouch design successfully combines visual appeal with functionality. The vibrant colors and appetizing imagery will catch the eye of consumers, while the clear branding and easy-to-read product information ensure a seamless customer experience.
We believe this design perfectly represents the Dayanne Chinchin brand and will stand out on the shelves, attracting both loyal customers and new ones alike. We’re confident this pouch will enhance the overall appeal of your delicious snack.
